App content strategy for MetLife's first-ever personal finance app

C:\DELIGHTFUL\CLIENT_WORK\METLIFE.CASE

SYSTEM STATUS:seaworthy

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INSPECTOR

STUDIO

Team: Delightful
Method: Freelance
Operators: 2 humans
Human 1: Research, strategy, content
Human 2: Video, direction, production
Auxiliary: 2 dogs (background processes)
Status: Awaiting input

PROJECT

Client: MetLife
Project: Upwise
Industry: Financial Services
Services: Content Strategy, Content Production, Content Ops
Status: COMPLETED

FILE

Name: METLIFE.CASE
Kind: .CASE
Size: 4.1 KB
Path: C:\DELIGHTFUL\CLIENT_WORK\METLIFE.CASE
Created: 2020 · September
Finished: 2021 · September

SIGNAL

Occasional notes on strategy, culture, technology, and creative work.

SUBSCRIBE ON SUBSTACK ▸

C:\DELIGHTFUL\CLIENT_WORK\METLIFE.CASE

SYSTEM STATUS:seaworthy

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MOUNTED VOLUMES

D:\DELIGHTS F:\FIELDWORK

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